The word ova became popular in social media, the texting culture, and meme trends where the usage of creative spellings is highly accepted. Such variations are embraced by influencers and online communities in order to make language more entertaining and relatable. Slangs such as ova are rapidly spread as users seek fast and expressive means to communicate. It is easy to use and remember because of its phonetic style that is catchy. It has gradually become a familiar aspect of digital communication in the present day.